How to price a project by items before the deal

A client asks for a price, you name a number by eye and later work for less. An estimate by items turns «roughly» into a calculation.

Step 1. Split it into items

Before the deal you can price the project item by item.

Step 2. Money at your rate

The money is calculated at your rate.

Step 3. A margin on top

A margin for the unexpected is added on top.

Common questions

How do I name the price to the client after the estimate?

Not as a range but as a menu of a few ways to do the work. How to put one together is in the guide «How to name your price without scaring the client off».

Next: A menu instead of a range, Rate calculator.